However in understanding why we think of nation states as moving away from their traditional importance- it is also vital that you take into consideration where the construct of the nation state initially emerged from, and how that had similar importance at the time, as Globalisation does to us now in the year 2012.
So where does the concept of a nation state come from? Well usually it tends to be an economic and social phenomenon in which a group of ethnic or geographically located people begin to see themselves as something different from those around them whether or not differences are that noticeable to external viewers. This is quite a broad definition to make however it is most evident within Europe as borders have changed countless times in response to rise in nationalism and patriotism in the wake of particular circumstances. The Nation state also developed in times where people constructed themselves against the threat of the 'other' which speaks for why the complex mix of economic and social circumstances during war serves to unite people under a single banner. This is flushed out by John Green in his crash course video about Japan and the rise of nationalism that the restructuring of the country was similar to what was also happening in Germany and Egypt where external pressures upon the countries lead to the base need for greater national consolidation (2012, Crash Course World History).
This original rise of the nation state which took place across various time frames depending on the country can arguably be paralleled with the much larger transition of the nation state into something better resembling a larger globalised international community. Just like for example, the American war of Independence had sown the seeds for uniting the American people as a nation in response to meet particular social and economic pressures, I would argue that in the same token large corporations saw fit to expand internationally in order to reach more people with their products/services and create predominately economic links. Thus the foundation of Nationalism and by extension of that its modern evolution into a more homogenised international society can be viewed as responding to not just what's happening inside the nation, but more importantly what is occurring outside of it.
The reach of Globalisation, while it may have originally been predominately about international markets and trade, inevitably became also heavily cultural with ever improving technology such as the Internet and then later social media which not only makes cross-cultural interaction possible but also in fact quite easy and sometimes even hard to avoid. The suggestion of the decreasing importance of the nation state while having positive and negative elements I see as having two very important aspects separate from economical concerns; it a) reduces imperialist desires in so far as governments are concerned and b) it strips away the concept of 'otherness' with which foreign nations are often seen. The site Omegle for example allows users to anonymously chat to people from anywhere in the world and is just one small isolated case of how the Internet allows cross-cultural interaction and indeed links to be formed between people based on personal preference and ideals rather then national ones. Art, music, film, writing, religion, political views and a wide range of other factors can link people of different nations together irrespective of their geographical location in the world and thus transcends differences based on nationality.
One such contrary view to the aforementioned however, is Halikiopoulou's view that it is too simplistic to just say that nationalism and globalisation are undoubtedly linked, and that it is directly responsible for the decline of nationalism within nation states(2011, pg 17). She also goes on to mention that if anything international trade is much more stable now than in the period of the 19th century leading into the 20th as the European imperial powers trading was fairly rigid and in effect lead to the circumstances that made the World Wars a reality (pg 17-18). This tends to suggest while nation states aren't as culturally isolated they are specifically more economically stable when it comes to international trade and in this they are if anything stronger than before. I see this as an important thing to keep in mind, however Kalikiopoulou does concede that; 'intense geopolitical struggles tend to demand unitary, homogenised states...' (pg, 25) hinting to the fact there's some validity to this interpretation even if it goes hand-in-hand with 'the worst excesses of nationalism'.
While it is great to discuss the positive elements of new technology and Globalisation has on aspects such as; freer trade, economical efficiency and a more actively interacting global society- it's also necessary to consider the potential negative outcomes. The strongest argument opposing Globalisation is the idea that instead of moving away from the Imperialist culture of the 19th and 20th centuries, it has merely adapted into a new form of Imperialism- one which achieves its aims through large oligopolistic corporations that acquire and organise their various companies into empires (particularly media empires.) Smith has characterised the main points that scholars bring up when reflecting this point of view as due to the rapid process and increasing of globalising trends; economic interdependence, total militarisation, mass migration, global communications, and the diffusion of consumerism (2007, pg 16). Indeed whenever radical change occurs rapidly there are those that question the potential detriments to society and globalisation in this token, is no different.
Taking this into account we are faced with a few questions, first is it inherently bad that a large scale of media outlets worldwide are run by major corporations- or does it further a sense of international community, and secondly; what does the future hold for these oligarchies? If you think extensively on this you find yourself in an interesting position- there have been countless empires stretching back to antiquity all of which have fallen due to social and economic tensions- but what about the global media empires of the 21st century, there has been a new precedent set in which it is no longer one particular national group asserting their dominance over others, but rather a multinational entity that transcends individual notions and binds the world together.
What will ultimately happen to these international corporations (taking this into consideration) is hard to say, but one thing is certain; that they will not be going anywhere in the foreseeable future and as such its tangible positive and negative effects on the nation state will become more apparent as time goes on.
References
-Smith A, edt by Young, Zeulow & Sturm, Nationalisation in a Global Era, Routledge, New York, 2007, pg 16
-Halikiopoulou & Vasilopoulou, Nationalism and Globalisation, Routledge, New York, 2011, pg 17-18, 25
-Samurai, Daimyo, Matthew Perry, and Nationalism: Crash Course World History #34, Crash Course- Green J, Meyers, R, accessed 5/10/12
http://www.youtube.com/watch?v=Nosq94oCl_M&feature=relmfu
